Our technologies are applied to explore art
in a pleasantly sensational way
The development of processes and products for artwork and archival assets digitization has allowed us to create fascinating immersive digital exhibitions. Their access in physical places, or through full digital applications, place visitors at the center of the Art experience.
In 2015, to encourage the access to Art in physical spaces, we created VirtuItaly, a startup and spin-off of Centrica, dedicated to the organization and implementation of immersive and interactive digital exhibitions, achieved using various solutions readily applicable to museum collections.
Our most recent exhibitions is the Renaissance Experience. Very high resolution projections, ad hoc music, touch screen totems and interactive installations allowed visitors to know and discover the Italian Renaissance.
With the ArtCentrica Platform we develop customized projects, according to the type of collection or product we aim to promote. Through high-resolution digital images and interactive access, it is possible to examine information relating to a specific area of interest.
For the Art sector, artworks can be studied and analyzed thanks to unique features:
To connect people with local tourism, we have developed UBILIA®, a proximity app with a geolocation system that indicates to the user artworks and monuments nearby.
It can be used indoor and outdoor and provides historical information about artworks.